Lessons From the Nielsen Social Media Report

The world’s leading global communication and measurement company, Nielsen, just released their newest report, State of the Media: The Social Media Report 2012. While the continued growth of social media is no surprise, there are several new trends that you should be aware of. First, there is the idea of “the global living room” or “social tv.” … Continue reading Lessons From the Nielsen Social Media Report

Why Buying Followers is a Bad Idea

(Cross posted from my Music Marketing blog) Buying Facebook or Twitter Followers There are several companies out there that offer services where you can buy "real" followers on Twitter, Facebook, and Tumblr. Other services sell "real" views on YouTube videos or plays on SoundCloud. For nearly every social media site available, there are services that … Continue reading Why Buying Followers is a Bad Idea