Social Media Listening Tools That Everyone Should Be Using

Are you listening? Are you really listening? I’ve mentioned it a few times before: treat social media more like a telephone and less like a megaphone. However, some might not know how or where  to listen. This is important because you want to know what’s being said about you and where are they saying it. You’ll also want to know how … Continue reading Social Media Listening Tools That Everyone Should Be Using

When Google Alerts Doesn’t Work

If you are responsible for brand monitoring, vanity searching (aka Googling yourself), or measuring social media temperament for your company, you're probably using Google Alerts. If you aren't, you should go and sign up for their notification system. It's pretty good.If you have been using Google Alerts for a while though, you might notice that things sometimes … Continue reading When Google Alerts Doesn’t Work